“Door staff at clubs and nightclubs across the United Kingdom used these specially designed stamps on Friday night. (Usually, they’re used as proof that you’ve paid to enter the club.) The person would then wake up on Saturday morning and be reminded of the free CD offer in Saturday morning’s Guardian newspaper.”
Adverlab Blog
As recent surveys have noted, online dating is growing in popularity. And people who meet online typically like to meet for the first time in a setting that provides an easy “out,” so to speak. That setting, surveys also have suggested, is quite often a coffee house like Starbucks.
Armed with that data, the coffee giant has teamed with Yahoo! Personals to produce an “Espresso Dating Guide” that can be found exclusively online at http://personals.yahoo.com/espressodating The guide offers advice such as what to wear on a first date, what to talk about and, if necessary, how to end the date gracefully.
Chicago Times
The key to evangelism is a great product. It is easy, almost unavoidable, to catalyze evangelism for a great product. It is hard, almost impossible, to catalyze evangelism for crap. (Evangelism, after all, comes from the Greek word for “bringing the good news,” not “the crappy news.”)
So what is a great product - read Guy’s Blog
guykawasaki
Anne Saunders, svp of marketing for Starbucks, says creating customer loyalty starts with just one thing: A really great coffee house. An exclusive HUB interview by Tim Manners
Full article : The Hub
every one…
1. Take responsibility
2. Pay attention to detail
The thing that’s so surprising is how little attention is paid to these two, how often we run into people (business to business or b2c) who are totally clueless about them.
Seth Godin’s Blog